Connecting decisions across a bank or financial institutions customer lifecycle is good for customers and the bottom line. That's why Fair Isaac is building a Decision Management suite that improves risk management, reduces fraud and increases customer loyalty. Banks and other credit grantors can use this suite to take a holistic approach to customer risk exposure and profitability. David Lightfoot, Fair Isaac vice president of Product Management, explains why linking the decisions made in originations, customer management, collections and fraud makes sense.
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